Partnerships
We own and run the channels, so a partnership is agreed directly with us. That means one conversation, one set of standards, and a segment built into the episode instead of stuck on the front of it.
What a partnership can look like
These are shapes we have built, not a menu. What we actually do is agreed per partner, and fit with the channel decides it rather than the size of the ask.
Agreed per partner
if it fits the channels
Integration
A named segment inside a regular episode, in the voice of the channel.
Dedicated episode
A whole episode built around the subject, made on the same process.
Series or season
The partner carried across a run of episodes on one channel.
A channel of their own
The studio builds and runs a channel that belongs to the partner.
Examples, not a menu
Or another shape entirely, agreed with the partner. Almost any shape is possible where it fits the channels.
The shape is agreed per partner. What decides it is fit with the channel, not the size of the ask.
Where you join the work
A partner sits in the room at the start, where the problem, the audience and the bounds are set, and sees the first cut before anything goes out. Nothing is bolted on at the end, because by then the episode is already what it is.
A partner sets the bounds with the studio at the start, and sees the first cut before it goes out. Nothing here is a promise about what it will do.
What we take and what we do not
It has to suit the channel
The subjects are wide, so most things fit somewhere. What does not fit is anything the audience would read as out of character.
We write it
Copy goes through us and lands in the channel voice. You approve it, you do not draft it.
We will say no
If the only way to make it work is to overstate it, we will tell you rather than take the work and hedge.
What we need from you
- What it has to do
- The outcome you are working towards, in your words.
- The bounds
- Deadline, approvals, and anything the copy has to stay inside.
- The claims you can stand behind
- Whatever we say about you, you have to be able to back.
The media kit
We do not publish audience numbers on this site. The media kit carries them, along with the categories, the formats and how a partnership is priced. It is sent by hand, so ask and we will send it to you directly.
Ask by email
The form is not taking submissions yet. Send the same thing to the address below and it reaches the same place.
- Include
- Name
- Company
- What are you trying to do?